Yum yum

"The flavor and chic style of the brand make this a natural fit for female audiences," said Stephanie Miller, the company's new-products manager.

"This" = Brutal Fruit, an alcoholic malted drink in four flavours: Sultry Strawberry, Kinky Kiwi, Manic Mango and Luscious Litchi.

Richmond Times-Dispatch, 7 March 2005.